What are Local SEO Services?
Local SEO is all about making sure your business gets found by the right people in your local area. It focuses on improving your visibility in local search results, like Google Maps and the “Maps 3-Pack,” when potential customers search for products or services you offer. As a local expert, I help optimise your online presence to connect you with nearby customers looking for what you do.
My local SEO services include things like optimising your website content, refining meta tags, creating and managing your Google Business Profile, listing your business in relevant directories, earning local backlinks, and crafting engaging local content that speaks to your community. I handle all the technical work so you can focus on running your business.
The ultimate goal of local SEO is to drive more traffic, generate better leads, and increase sales from customers right in your area. It’s especially valuable for businesses like cafés, shops, and other brick-and-mortar stores that rely on local foot traffic. With my transparent and personalised approach, I’ll help your business stand out where it matters most – locally.
What are Local SEO Services?
Local SEO is all about making sure your business gets found by the right people in your local area. It focuses on improving your visibility in local search results, like Google Maps and the “Maps 3-Pack,” when potential customers search for products or services you offer. As a local expert, I help optimise your online presence to connect you with nearby customers looking for what you do.
My local SEO services include things like optimising your website content, refining meta tags, creating and managing your Google Business Profile, listing your business in relevant directories, earning local backlinks, and crafting engaging local content that speaks to your community. I handle all the technical work so you can focus on running your business.
The ultimate goal of local SEO is to drive more traffic, generate better leads, and increase sales from customers right in your area. It’s especially valuable for businesses like cafés, shops, and other brick-and-mortar stores that rely on local foot traffic. With my transparent and personalised approach, I’ll help your business stand out where it matters most – locally.
"From the start, Jaelen demonstrated a remarkable understanding of my business needs and goals, specifically in targeting the exact customer base I wanted to reach. The return on investment was exceptional."
"I have been getting more enquiries through my website/google, which I believe is all the work you have put into it. I can't thank you enough for all of that."
"From the start, Jaelen demonstrated a remarkable understanding of my business needs and goals, specifically in targeting the exact customer base I wanted to reach. The return on investment was exceptional."
"I have been getting more enquiries through my website/google, which I believe is all the work you have put into it. I can't thank you enough for all of that."
Benefits of Local SEO
Local SEO comes with a range of benefits, especially for businesses aiming to connect with customers in their local area:
- Increased Visibility: By optimising your website and Google Business Profile, local SEO ensures your business shows up in local search results, including Google Maps, making it easier for nearby customers to find you.
- More Foot Traffic: For brick-and-mortar businesses, local SEO drives more local customers through your door by making your business visible when they search for products or services near them.
- Higher Quality Leads: Local SEO targets customers who are actively searching for businesses like yours in your area, meaning you’re attracting more qualified leads who are ready to convert.
- Better Customer Engagement: Optimising for local search means your business is more likely to appear in searches with key local information like hours, location, and reviews, making it easier for potential customers to engage and trust you.
- Competitive Edge: With strong local SEO, you stand out from local competitors who may not be optimising their online presence, giving you a significant advantage in your area.
- Cost-Effective Marketing: Local SEO is often more affordable than other forms of digital marketing, while still offering a great return on investment by attracting customers who are likely to make a purchase.
Benefits of Local SEO
Local SEO comes with a range of benefits, especially for businesses aiming to connect with customers in their local area:
- Increased Visibility: By optimising your website and Google Business Profile, local SEO ensures your business shows up in local search results, including Google Maps, making it easier for nearby customers to find you.
- More Foot Traffic: For brick-and-mortar businesses, local SEO drives more local customers through your door by making your business visible when they search for products or services near them.
- Higher Quality Leads: Local SEO targets customers who are actively searching for businesses like yours in your area, meaning you’re attracting more qualified leads who are ready to convert.
- Better Customer Engagement: Optimising for local search means your business is more likely to appear in searches with key local information like hours, location, and reviews, making it easier for potential customers to engage and trust you.
- Competitive Edge: With strong local SEO, you stand out from local competitors who may not be optimising their online presence, giving you a significant advantage in your area.
- Cost-Effective Marketing: Local SEO is often more affordable than other forms of digital marketing, while still offering a great return on investment by attracting customers who are likely to make a purchase.
About Jaelen
I’m a Northern Rivers local, and I believe in building genuine relationships with my clients. Many of them stop by my house for a chat, or I visit theirs to work through a solution to a problem they’re having.
When you need help, you can call me directly - no service centres, no endless back and forth emails, and no dealing with large, out of touch marketing agencies.
You’ll talk to me, someone who knows your business and genuinely cares about its success.
About Jaelen
I’m a Northern Rivers local, and I believe in building genuine relationships with my clients. Many of them stop by my house for a chat, or I visit theirs to work through a solution to a problem they’re having.
When you need help, you can call me directly - no service centres, no endless back and forth emails, and no dealing with large, out of touch marketing agencies.
You’ll talk to me, someone who knows your business and genuinely cares about its success.
MY
PROCESS
I’ve developed a personalised and transparent approach that’s probably quite different from what you’ve seen with other marketing agencies. Strategy is at the heart of everything I do.

Free Consultation
Meet with me for a free, no-obligation, 20 minute call.

Digital Strategy
Based on your needs, I will suggest an audit or a strategy session.

Custom Proposal
Once we have a strategy for your business, I provide you with a customised proposal for you to accomplish your goals.

Project Kickoff
If you move forward with your custom proposal, we'll start a quarterly campaign.
MY PROCESS
I’ve developed a personalised and transparent approach that’s probably quite different from what you’ve seen with other marketing agencies. Strategy is at the heart of everything I do.

Free Consultation
Meet with me for a free, no-obligation, 20 minute call.

Digital Strategy
Based on your needs, I will suggest an audit or a strategy session.

Custom Proposal
Once we have a strategy for your business, I provide you with a customised proposal for you to accomplish your goals.

Project Kickoff
If you move forward with your custom proposal, we'll start a quarterly campaign.
Local SEO FAQ'S
What local SEO services do you offer, and how are they different from regular SEO?
Answer: I offer a range of local SEO services designed to get your business found in your area – things like keyword research, optimising your website, managing your Google Business Profile, and building local citations. Local SEO is different from traditional SEO because it’s all about improving your visibility in local searches. Instead of trying to rank nationally, the goal is to make sure people in your area see you when they search for what you offer.
How do you choose the right keywords for local optimisation?
Answer: I take the time to understand your business and your local market to pinpoint the best keywords that will actually drive customers to you. I look at things like search volume and competition, but also focus on relevance to make sure you’re showing up when the right people are searching for services like yours nearby.
How will you improve my business’s online visibility and local rankings?
Answer: I’ll work on getting your website in shape for local searches – optimising for the right keywords, improving your local listings, and creating content that speaks to your community. Plus, I focus on building strong, local backlinks, managing your reviews, and making sure everything is spot-on for both search engines and customers.
What results do you track, and how often will I hear from you?
Answer: I track metrics that matter: local search rankings, website traffic, and, of course, conversions. I’ll keep you in the loop with regular updates – whether that’s monthly or quarterly – so you can see the progress and know exactly how things are going. I’m all about being transparent and making sure you’re confident in the work we’re doing.
Can you share examples of past clients and results?
Answer: Of course! I’ve helped local businesses boost their rankings, bring in more website traffic, and get more leads. I’m always happy to share examples and case studies, so you can see exactly how my approach works and what kind of results you can expect.
Local SEO FAQ'S
What local SEO services do you offer, and how are they different from regular SEO?
Answer: I offer a range of local SEO services designed to get your business found in your area – things like keyword research, optimising your website, managing your Google Business Profile, and building local citations. Local SEO is different from traditional SEO because it’s all about improving your visibility in local searches. Instead of trying to rank nationally, the goal is to make sure people in your area see you when they search for what you offer.
How do you choose the right keywords for local optimisation?
Answer: I take the time to understand your business and your local market to pinpoint the best keywords that will actually drive customers to you. I look at things like search volume and competition, but also focus on relevance to make sure you’re showing up when the right people are searching for services like yours nearby.
How will you improve my business’s online visibility and local rankings?
Answer: I’ll work on getting your website in shape for local searches – optimising for the right keywords, improving your local listings, and creating content that speaks to your community. Plus, I focus on building strong, local backlinks, managing your reviews, and making sure everything is spot-on for both search engines and customers.
What results do you track, and how often will I hear from you?
Answer: I track metrics that matter: local search rankings, website traffic, and, of course, conversions. I’ll keep you in the loop with regular updates – whether that’s monthly or quarterly – so you can see the progress and know exactly how things are going. I’m all about being transparent and making sure you’re confident in the work we’re doing.
Can you share examples of past clients and results?
Answer: Of course! I’ve helped local businesses boost their rankings, bring in more website traffic, and get more leads. I’m always happy to share examples and case studies, so you can see exactly how my approach works and what kind of results you can expect.