Whether you're already running Google ads or just thinking about starting, I'm here to help.
When you choose to work with me, you won’t have to worry about whether your account is being managed properly. I’ll start by offering a free analysis to show you how much traffic is available and help you decide if a paid strategy is the right move for your business.
I manage every campaign with key factors in mind, such as: identifying your most valuable customers, understanding how much to pay per click based on customer intent, and determining the right timing for your ads. For example, if you’re a towing company, you need to show up for urgent searches like “fast tow company near me” to capture stranded customers. Similarly, if the weather forecast calls for rain, we can turn up your ads to capture last-minute bookings for indoor activities.
Additionally, I focus on crafting the perfect ad copy to attract the right customers. Compelling ad copy can boost your click-through rates, lower your cost per click, and improve your position, making your ads more effective and more frequent.
Whether you're already running Google ads or just thinking about starting, I'm here to help.
When you choose to work with me, you won’t have to worry about whether your account is being managed properly. I’ll start by offering a free analysis to show you how much traffic is available and help you decide if a paid strategy is the right move for your business.
I manage every campaign with key factors in mind, such as: identifying your most valuable customers, understanding how much to pay per click based on customer intent, and determining the right timing for your ads. For example, if you’re a towing company, you need to show up for urgent searches like “fast tow company near me” to capture stranded customers. Similarly, if the weather forecast calls for rain, we can turn up your ads to capture last-minute bookings for indoor activities.
Additionally, I focus on crafting the perfect ad copy to attract the right customers. Compelling ad copy can boost your click-through rates, lower your cost per click, and improve your position, making your ads more effective and more frequent.
What are Google Ads Services?
Google Ads services help businesses create and manage paid advertising campaigns that appear on Google’s search engine results pages (SERPs), YouTube, and across the Google Display Network. These services enable businesses to target potential customers based on factors like keywords, demographics, location, and interests.
The core Google Ads services include:
- Search Ads – These ads appear at the top of Google’s search results when users search for specific keywords, offering an immediate opportunity to drive traffic to your website.
- Display Ads – These are visually appealing ads shown on websites that are part of the Google Display Network, targeting users as they browse related content.
- Video Ads – These ads appear on YouTube before, during, or after videos, giving businesses a chance to reach customers through engaging video content.
- Shopping Ads – These ads display product images, prices, and your business name directly in search results, ideal for e-commerce businesses.
- Remarketing Ads – These ads target users who have previously visited your website, encouraging them to return and complete an action, such as making a purchase.
Google Ads services are designed to increase brand visibility, drive relevant traffic, and enhance conversions, while providing businesses with tools to track performance and adjust strategies.
What are Google Ads Services?
Google Ads services help businesses create and manage paid advertising campaigns that appear on Google’s search engine results pages (SERPs), YouTube, and across the Google Display Network. These services enable businesses to target potential customers based on factors like keywords, demographics, location, and interests.
The core Google Ads services include:
- Search Ads – These ads appear at the top of Google’s search results when users search for specific keywords, offering an immediate opportunity to drive traffic to your website.
- Display Ads – These are visually appealing ads shown on websites that are part of the Google Display Network, targeting users as they browse related content.
- Video Ads – These ads appear on YouTube before, during, or after videos, giving businesses a chance to reach customers through engaging video content.
- Shopping Ads – These ads display product images, prices, and your business name directly in search results, ideal for e-commerce businesses.
- Remarketing Ads – These ads target users who have previously visited your website, encouraging them to return and complete an action, such as making a purchase.
Google Ads services are designed to increase brand visibility, drive relevant traffic, and enhance conversions, while providing businesses with tools to track performance and adjust strategies.
"From the start, Jaelen demonstrated a remarkable understanding of my business needs and goals, specifically in targeting the exact customer base I wanted to reach. The return on investment was exceptional."
"I have been getting more enquiries through my website/google, which I believe is all the work you have put into it. I can't thank you enough for all of that."
"From the start, Jaelen demonstrated a remarkable understanding of my business needs and goals, specifically in targeting the exact customer base I wanted to reach. The return on investment was exceptional."
"I have been getting more enquiries through my website/google, which I believe is all the work you have put into it. I can't thank you enough for all of that."
Benefits of Google Ads
- Immediate Visibility and Results
Google Ads provides instant results, making it perfect for short-term objectives like product launches or special promotions. Businesses can quickly connect with users actively searching for their products or services, boosting visibility, attracting potential customers, and increasing sales—all while keeping budgets in check. - Precise Targeting
Campaigns can be tailored to reach specific audiences based on factors such as:
- Location
- Device type
- Google-owned platforms like Google Search, Google Maps, and YouTube
- Cost-Effectiveness
With Google Ads’ cost-per-click (CPC) model, you only pay when someone clicks on your ad. This ensures you’re only paying for actual engagement. By optimizing campaigns, you can improve your return on investment (ROI). - Flexibility and Control
Google Ads offers unmatched flexibility for businesses of all sizes, allowing you to:
- Turn traffic on or off as needed
- Integrate with various marketing platforms and software systems
- Valuable Customer Insights
Gain valuable insights into customer behaviors and needs that were previously hard to track. Google Ads helps you better understand your target audience’s preferences. - Performance Tracking
Google Ads provides:
- Detailed performance metrics
- Tools to evaluate campaign success
- Transparency in costs, performance data, and targeting options
- Scalability
As your business evolves, Google Ads can grow with you. The platform offers a variety of ad formats, targeting options, and bidding strategies, ensuring scalability for any business size. - Who Benefits Most?
Google Ads is ideal for businesses looking to:
- Quickly gain visibility
- Generate immediate leads or sales
- Target high-intent customers
It’s particularly effective for e-commerce and local services.Pro Tip: Even though 70-80% of users focus on organic results, seeing your brand in paid ads can boost credibility. Research shows users are more likely to trust an organic listing if they’ve already seen a paid ad for the same brand.
Benefits of Google Ads
- Immediate Visibility and Results
Google Ads provides instant results, making it perfect for short-term objectives like product launches or special promotions. Businesses can quickly connect with users actively searching for their products or services, boosting visibility, attracting potential customers, and increasing sales—all while keeping budgets in check. - Precise Targeting
Campaigns can be tailored to reach specific audiences based on factors such as:
- Location
- Device type
- Google-owned platforms like Google Search, Google Maps, and YouTube
- Cost-Effectiveness
With Google Ads’ cost-per-click (CPC) model, you only pay when someone clicks on your ad. This ensures you’re only paying for actual engagement. By optimizing campaigns, you can improve your return on investment (ROI). - Flexibility and Control
Google Ads offers unmatched flexibility for businesses of all sizes, allowing you to:
- Turn traffic on or off as needed
- Integrate with various marketing platforms and software systems
- Valuable Customer Insights
Gain valuable insights into customer behaviors and needs that were previously hard to track. Google Ads helps you better understand your target audience’s preferences. - Performance Tracking
Google Ads provides:
- Detailed performance metrics
- Tools to evaluate campaign success
- Transparency in costs, performance data, and targeting options
- Scalability
As your business evolves, Google Ads can grow with you. The platform offers a variety of ad formats, targeting options, and bidding strategies, ensuring scalability for any business size. - Who Benefits Most?
Google Ads is ideal for businesses looking to:
- Quickly gain visibility
- Generate immediate leads or sales
- Target high-intent customers
It’s particularly effective for e-commerce and local services.Pro Tip: Even though 70-80% of users focus on organic results, seeing your brand in paid ads can boost credibility. Research shows users are more likely to trust an organic listing if they’ve already seen a paid ad for the same brand.
About Jaelen
I’m a Northern Rivers local, and I believe in building genuine relationships with my clients. Many of them stop by my house for a chat, or I visit theirs to work through a solution to a problem they’re having.
When you need help, you can call me directly - no service centres, no endless back and forth emails, and no dealing with large, out of touch marketing agencies.
You’ll talk to me, someone who knows your business and genuinely cares about its success.
About Jaelen
I’m a Northern Rivers local, and I believe in building genuine relationships with my clients. Many of them stop by my house for a chat, or I visit theirs to work through a solution to a problem they’re having.
When you need help, you can call me directly - no service centres, no endless back and forth emails, and no dealing with large, out of touch marketing agencies.
You’ll talk to me, someone who knows your business and genuinely cares about its success.
MY
PROCESS
I’ve developed a personalised and transparent approach that’s probably quite different from what you’ve seen with other marketing agencies. Strategy is at the heart of everything I do.

Free Consultation
Meet with me for a free, no-obligation, 20 minute call.

Digital Strategy
Based on your needs, I will suggest an audit or a strategy session.

Custom Proposal
Once we have a strategy for your business, I provide you with a customised proposal for you to accomplish your goals.

Project Kickoff
If you move forward with your custom proposal, we'll start a quarterly campaign.
MY PROCESS
I’ve developed a personalised and transparent approach that’s probably quite different from what you’ve seen with other marketing agencies. Strategy is at the heart of everything I do.

Free Consultation
Meet with me for a free, no-obligation, 20 minute call.

Digital Strategy
Based on your needs, I will suggest an audit or a strategy session.

Custom Proposal
Once we have a strategy for your business, I provide you with a customised proposal for you to accomplish your goals.

Project Kickoff
If you move forward with your custom proposal, we'll start a quarterly campaign.
Google Ads FAQ'S
- What are your pricing models?
I offer flexible pricing models tailored to your needs:
- Percentage of ad spend (10-15% of your total ad budget)
- Fixed monthly fee (ideal for lower ad budgets, providing predictable costs)
- Hourly rate (for specific tasks or when working on smaller projects)
- What experience do you have in my industry?
I have a proven track record of successfully managing Google Ads for a range of industries. While I can provide specific examples based on your niche, I work closely with clients to ensure strategies align with their unique business goals. - How do you measure and report campaign success?
Campaign success is measured through detailed performance reports, focusing on key metrics like click-through rates (CTR), conversion rates, cost-per-click (CPC), and return on ad spend (ROAS). I provide transparent reports to ensure you understand the effectiveness of the campaigns. - What is your approach to campaign optimisation?
I continuously monitor and refine campaigns based on performance data. Optimisation involves adjusting bidding strategies, improving ad copy, refining targeting, and using A/B testing to increase efficiency and effectiveness. - How often will we communicate and receive updates?
I prioritise transparency and communication, with regular updates sent at agreed intervals. Whether it’s weekly, fortnightly, or monthly, you’ll receive detailed reports and insights on campaign performance. - How do you handle negative keywords and search terms?
I carefully monitor and optimise search terms, adding negative keywords to ensure ads don’t show for irrelevant searches, which helps improve campaign efficiency and lowers costs. - How do you stay updated with Google Ads changes and best practices?
I attend industry webinars, read Google Ads updates, and participate in online forums to stay current with platform changes and best practices, ensuring your campaigns benefit from the latest strategies.
Google Ads FAQ'S
- What are your pricing models?
I offer flexible pricing models tailored to your needs:
- Percentage of ad spend (10-15% of your total ad budget)
- Fixed monthly fee (ideal for lower ad budgets, providing predictable costs)
- Hourly rate (for specific tasks or when working on smaller projects)
- What experience do you have in my industry?
I have a proven track record of successfully managing Google Ads for a range of industries. While I can provide specific examples based on your niche, I work closely with clients to ensure strategies align with their unique business goals. - How do you measure and report campaign success?
Campaign success is measured through detailed performance reports, focusing on key metrics like click-through rates (CTR), conversion rates, cost-per-click (CPC), and return on ad spend (ROAS). I provide transparent reports to ensure you understand the effectiveness of the campaigns. - What is your approach to campaign optimisation?
I continuously monitor and refine campaigns based on performance data. Optimisation involves adjusting bidding strategies, improving ad copy, refining targeting, and using A/B testing to increase efficiency and effectiveness. - How often will we communicate and receive updates?
I prioritise transparency and communication, with regular updates sent at agreed intervals. Whether it’s weekly, fortnightly, or monthly, you’ll receive detailed reports and insights on campaign performance. - How do you handle negative keywords and search terms?
I carefully monitor and optimise search terms, adding negative keywords to ensure ads don’t show for irrelevant searches, which helps improve campaign efficiency and lowers costs. - How do you stay updated with Google Ads changes and best practices?
I attend industry webinars, read Google Ads updates, and participate in online forums to stay current with platform changes and best practices, ensuring your campaigns benefit from the latest strategies.